Over the Rainbow is proud to introduce another Toronto-based company to its roster of brand. Yo Sox was launched in 2014 based on a twenty-year endless pursuit by Giftcraft CEO Trevor Cohen to offer a quality-made sock at an affordable price. The brand offers a large selection of styles featuring humorous novelty and vivid patterned designs. Yo Sox are produced with a blend of Turkish cotton and elastane with reinforced heels/toes to ensure long-lasting wear. High profile collaborations with prominent Canadian sports figures like Kevin Pillar and Patrick Patterson has elevated Yo Sox into a local favourite!