Blog | Over the Rainbow
FITTED | Afiya Francisco
FITTED is an ongoing blog series interviews prominent Toronto-based writers, artists, media personalities & loyal customers who either shop or engage with our store on some level. For this edition […]
EXCLUSIVE | OTR + Paige 40th Anniversary Collaboration Jean
Paige Premium Denim has partnered with Over the Rainbow on an exclusive jean as part of our 40th Anniversary Collaboration Series. This collaboration was also created as a tribute to […]
EXCLUSIVE | OTR x Original Retro Brand x Toronto Maple Leafs 2015 Collection
Over the Rainbow is proud to announce its partnership with Original Retro Brand for their first collaboration project. As an official NHL licensee, they decided to team up with the Toronto […]
EVENT RECAP | OTR x Naked Famous “Kimono Capsule Series” Collaboration Reveal
Last Saturday, customers were treated to the launch of Over the Rainbow’s second installment of our 40th Anniversary Collaboration Series. This time we teamed up with our friends at Naked […]
EXCLUSIVE | OTR x Naked & Famous Kimono Capsule Series 2015
Over the Rainbow is pleased to announce its second 40th Anniversary Collaboration Series project, this time with long time brand partner Naked & Famous Denim. The two brands put their […]
IN THE PRESS | OTR x Village Post x Yorkville Success Stories 2015
Over the Rainbow was featured in the May 2015 issue of Village Post, which is distributed by Post City Magazines. On page 64 of the magazine, there is a story […]
EVENT RECAP | OTR x Fidelity Denim Collaboration Reveal
Over the Rainbow + Fidelity Denim hosted a private media event to preview their 40th Anniversary Collaboration Series jeans. This limited edition Mila Ankle Skinny, available in a White Wash […]
EXCLUSIVE | OTR x Fidelity Denim 40th Anniversary Collaboration Jean
Fidelity Denim has teamed up with Over the Rainbow to produce two specialty jeans for the store’s 40th anniversary. This is the first time the brand and store have worked […]
EVENT RECAP | OTR x Lee 101 USA Launch Party
Over the Rainbow hosted its first 40th anniversary event last Thursday at our 101 Yorkville Avenue location. The theme of the event was a launch party for LEE 101 USA […]
EXCLUSIVE | Lee 101 USA Fall/Winter 2015 Collection
H.D. LEE Mercantile Company was founded in 1889 and is considered one of the pioneers of denim in North America. What started as making denim dungarees for blue-collar workers has […]
EVENT RECAP | 3rd Annual Denim Drive 2015
Our 3rd Annual Denim Drive has concluded, and we want to thank all of our customers who took the time to donate their gently used jeans for Covenant House Toronto. […]
EVENT RECAP | Schulich Catwalk for Charity Fashion Show
Over the Rainbow was a clothing sponsor for Catwalk for Charity’s Fashion Show benefiting the Make a Wish Foundation on January 22, 2015. This is our second year in a row […]