Blog | Over the Rainbow
EVENT RECAP | OTR X TOMS One Day Without Shoes
On April 10th, 2012, Over the Rainbow staff participated in TOMS worldwide One Day Without Shoes event to support and bring awareness to a great cause – helping children in need […]
EDITORIAL | The Anti-Fit
The Anti-Fit, sounds scary…but it’s just a trend of jeans that is popping up in the industry “While some prefer a slim, skinny, etc. fit which are designed to complement […]
EDITORIAL | History of Flared Jeans
Did you know that flared denim have a nautical influence? Well, read on for our Art of Denim post on History of the Flared Jeans. The history of denim is rooted […]
EDITORIAL | History of Bootcut Jeans
We’ve received some great feedback on our last denim post “The History of Skinny Jeans” that we’re excited to feature this week’s Art of Denim: History of Bootcut Jeans. The […]
EDITORIAL | History of Skinny Jeans
This past Sunday was the long awaited Season 5 premiere for the series Mad Men, and as an avid TV watcher (couch potato, if you must) I was very excited […]
EDITORIAL | Alterations & Hemming
So you finally found that perfect pair of jeans at Over the Rainbow, now what?! If you’re one of the lucky people who never have had to alter their jeans then […]
EDITORIAL | To Wash or Not To Wash?
That is the question….. For all the denim aficionados out there, the answer is simply NO. But that makes for a really short blog post, so I thought, maybe I […]
EVENT RECAP | OTR x Movember Shave-Off 2011
Before the month of Movember began, owner Joel Carman pledged to make the ultimate sacrifice: if he raised $25,000 for prostate cancer, he would shave off his 44-year old signature […]
EVENT | Joel Carman X Movember Shave Off
We interrupt our daily 25 Days of Xmas Shopping series to let you know about an important event happening tomorrow. After raising $40,000 for Prostate Cancer during his Movember campaign, […]
EDITORIAL | NOW! Magazine X Over the Rainbow “Best Jeans Store” 2011
To me, this award is more than just another “press hit”. Back in the 1990’s, before the Internet became the source of all information, NOW! Magazine was the bible for […]
EVENT RECAP | MOVEMBER SHAVE DAY KICK-OFF PARTY
For the past few weeks, we’ve been gearing up for our Movember Kick-off Party which took place November 1st, 2011 at our store. TOMS and Crows Nest Barbershop partnered up […]
EXCLUSIVE | Naked & Famous x Big John Ltd. WeirdGuy Jean
Naked & Famous Denim just shipped us their latest collaboration with Big John Ltd. The result is incredible! For those of you who don’t know, Big John is the first […]