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EDITORIAL | Alterations & Hemming

EDITORIAL | Alterations & Hemming

Daniel Carman
So you finally found that perfect pair of jeans at Over the Rainbow, now what?! If you’re one of the lucky people who never have had to alter their jeans then […]
EDITORIAL | To Wash or Not To Wash?

EDITORIAL | To Wash or Not To Wash?

Daniel Carman
That is the question….. For all the denim aficionados out there, the answer is simply NO. But that makes for a really short blog post, so I thought, maybe I […]
EVENT | Joel Carman X Movember Shave Off

EVENT | Joel Carman X Movember Shave Off

Daniel Carman
We interrupt our daily 25 Days of Xmas Shopping series to let you know about an important event happening tomorrow. After raising $40,000 for Prostate Cancer during his Movember campaign, […]
EDITORIAL | NOW! Magazine X Over the Rainbow “Best Jeans Store” 2011

EDITORIAL | NOW! Magazine X Over the Rainbow “Best Jeans Store” 2011

Daniel Carman
To me, this award is more than just another “press hit”. Back in the 1990’s, before the Internet became the source of all information, NOW! Magazine was the bible for […]
EVENT RECAP | MOVEMBER SHAVE DAY KICK-OFF PARTY

EVENT RECAP | MOVEMBER SHAVE DAY KICK-OFF PARTY

Daniel Carman
For the past few weeks, we’ve been gearing up for our Movember Kick-off Party which took place November 1st, 2011 at our store. TOMS and Crows Nest Barbershop partnered up […]
EVENT RECAP | FATHER’S DAY BBQ 2011

EVENT RECAP | FATHER’S DAY BBQ 2011

Daniel Carman
Last month Over the Rainbow hosted it’s annual Father’s Day BBQ and the event raised money for Autism Speaks Canada. The weather was bright and sunny (perfect for grilling those […]
LOYAL SHOPPER | Michael Crispel

LOYAL SHOPPER | Michael Crispel

Daniel Carman
This week’s Loyal Shopper is no stranger to the Yorkville region. Michael Crispel began his career working at a hair salon located underneath Over the Rainbow. He came up just […]
EDITORIAL | AG Jeans 24 Karat Gold Sewing Machine

EDITORIAL | AG Jeans 24 Karat Gold Sewing Machine

Over the Rainbow has enjoyed a great, long standing relationship with the people at AG Jeans. It was 15 years ago when our friend and AG’s owner/CEO Mr. Yul Ku came to Toronto […]
EVENT RECAP | Over the Rainbow 35th Anniversary Logo Contest

EVENT RECAP | Over the Rainbow 35th Anniversary Logo Contest

Daniel Carman
Over the Rainbow is thrilled to announce the winner of our 35th Anniversary Logo Contest. There was tons of amazing submissions for our contest from students, amateurs and professionals from […]
LOYAL SHOPPER | Chris Bosh

LOYAL SHOPPER | Chris Bosh

Daniel Carman
Our web team came across this photo of Chris Bosh get his ink done at a local tattoo shop in Mississauga. During his 10-hour session, Chris was rocking his own […]
EVENT RECAP | OTR x Earth Day Initiative

EVENT RECAP | OTR x Earth Day Initiative

Daniel Carman

Earth Day celebrates the birth of the environmental movement, started in the United States during the 1970’s. Twenty year later, Earth Day Canada was spawned to raise awareness for positive environmental action. The growing importance for conservation of our natural resources is a concern to all citizens, including those in the fashion industry. There are ways to be more responsible with our use of environmentally hazardous practices.